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Discount Prime feature

Dropshipping Pricing

Dropshipping-friendly pricing rules that protect margin on every order.

Thin margins and supplier cost swings make dropshipping risky. Discount Prime links your supplier cost to each product and enforces minimum margins across campaigns, so you never accidentally sell below cost when a supplier price changes.

What you get

Cost-linked pricing

Campaigns reference your supplier cost so discounts are always computed from true landed cost.

Margin floor protection

Set a minimum markup percentage and Discount Prime blocks any campaign that would breach it.

Per-order profit preview

See estimated net margin before the order is placed, accounting for supplier cost, discount, and shipping.

How it works

  1. 1Import or sync supplier cost into Discount Prime per variant.
  2. 2Build campaigns with a margin floor instead of a fixed discount ceiling.
  3. 3Every checkout preview shows true profit so you can adjust rules before they go live.

Three pricing bases

Discount based on selling price, profit margin, or product cost

Dropshipping margins are thin and supplier costs change. Discount Prime lets you choose exactly what the discount is calculated from: the full selling price, the profit margin (price minus cost), or the product cost itself. Each base gives you a different level of control over margin safety.

  • Selling price: the classic approach. Discount is a percentage or fixed amount off the retail price.
  • Profit margin: discount only eats into your margin (price - cost), so your base cost stays untouched.
  • Product cost: base the discount on the supplier cost for advanced cost-plus pricing strategies.
Price Change Details panel showing a Based on dropdown with Selling price, Profit margin, and Product cost options
The Based on selector lets you pick whether the discount applies to selling price, profit margin, or product cost.

Profit protection

Never let discounts push your profit below the floor

Dropshipping margins are already thin. Discount Prime enforces a hard profit floor on every discounted price, so you never accidentally sell at a loss. It reads each variant's cost directly from Shopify Cost per item, then prevents the final price from dropping below cost plus a minimum profit you define.

  • Cost-based floor: set a fixed amount (e.g., $5) or a percentage above the product cost. The final price is blocked from falling any lower.
  • Synced from Shopify: cost data is pulled automatically from Shopify's "Cost per item" field. One click to sync when costs change.
  • Missing cost handling: if a variant has no cost recorded, choose to skip the discount or still apply it. You're always in control.
Profit protection panel showing minimum profit settings and cost sync from Shopify
Profit protection reads Shopify Cost per item and enforces a minimum profit floor on every discounted price.

Cost markup

Increase product price based on your cost

Instead of discounting, you can also raise prices from cost. Set a markup as a fixed amount or a percentage on top of the product cost, and the new price is calculated automatically. Perfect for dropshippers who want consistent margins even when supplier costs change.

  • Markup on cost: choose a fixed dollar amount (e.g., $20) or a percentage. New price = cost + markup.
  • Synced from Shopify: cost data is pulled from Shopify's "Cost per item" field so prices stay current.
  • Missing cost fallback: if a variant has no cost recorded, apply the markup on the selling price instead.
Price Change Details panel showing Product cost base, Increase direction, and a markup value with New price equals cost plus this amount
Set a markup on top of product cost so your selling price automatically reflects the margin you want.

Custom badge

Grab shoppers' attention with custom sales badges

Add eye-catching badges directly on product images to highlight deals and drive urgency. Choose your own text, shape, color, and position to match your brand and make every offer impossible to miss.

  • Custom text & design: write any message and pick from shapes like circle, rectangle, or star. Set background and text colors to fit your store's look.
  • Precise placement: position the badge exactly where you want it on the product image, top-left, top-right, bottom-left, and more.
  • Live preview: see exactly how the badge will appear on your product images before the campaign goes live.
Sales badge panel showing custom badge text, shape, colors, and position settings
Customize badge text, shape, colors, and placement to grab attention and boost conversions.

Schedule campaign

Run discounts on your schedule with a built-in countdown timer

Set an exact start and end date for every campaign so your promotions go live and stop automatically. Add a product countdown timer to create urgency and encourage shoppers to buy before time runs out.

  • Date & time scheduling: pick start and end dates with precise times so campaigns run exactly when you want, without manual work.
  • Product countdown timer: display a live countdown on product pages to build urgency and drive faster purchases.
  • Live preview: see how the countdown will look on your store before the campaign starts.
Schedule campaign panel showing start and end dates, times, and a product countdown preview
Set campaign start and end dates with a countdown timer preview to drive urgency.

Product targeting

Use metafields to choose which products join this campaign

If you want to target products by metafield instead of collections, Product Metafield Sections let you pick variants by any metafield condition so the right catalog slice is included automatically.

Learn about Product Metafield Sections

Best for

Dropshipping stores managing supplier costs and thin margins.